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Alphabet expands to Romania
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Alphabet International has extended its offering in the fleet services domain to 19 countries, with the addition of Romania to its list of markets. This is via a cooperation agreement with UniCredit Fleet Management, a subsidiary of UniCredit Leasing.
Dr. Nancy Storp, Head of Marketing and Business Development at Alphabet International sees this latest move as a logical extension to the successful cooperation between Alphabet and UniCredit Leasing in two other Central European countries – Slovakia and the Czech Republic. Both companies are set to benefit, UniCredit from Alphabet’s know-how and Alphabet from UniCredit’s established brand image in the country. “We can now assist our clients in a new and important market thanks to high level service and know-how”, was how Nancy Storp described this initiative.
| 25/01/2012 | Tim Harrup
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