• Trends in company car management?
• Who are the real decision makers?
• Key communication elements for prospects?
• Differences between countries?
• Differentiation strategies for market players?
• Potential negotiation efficiency gains?
• The importance of green or mobility plans?
• The images or perceptions of makes or leasing companies?
• The expected evolutions in volumes and budgets?

The answers to these types of questions and many more can be found in the Fleet Europe Barometer 2008.

The Fleet Europe Barometer is the result of an extensive market research in 9 European countries. The study focuses on fleet managers’ attitudes and opinions with respect to the evolution of the fleet management market. Based on more than 2,500 interviews, the study provides an in-depth analysis on the company car strategies in Europe and at International level.