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Menu pricing from epyx

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E-commerce specialist epyx is set to include manufacturers’ fleet menu pricing on its 1-link Service Network. Head of business development at epyx, Ken Trinder, pointed out that more and more manufacturers were now using this type of pricing in order to remain competitive and retain as much of the after-sales element of vehicle supply within their dealer or franchise networks. He explained: “The technological framework that we create allows manufacturers to create fleet menu pricing strategies within their franchise networks very easily and quickly at a very low cost to install and operate. Our e-commerce makes use of standard Internet links and means that manufacturers can monitor menu pricing activity across their networks and make changes in reaction to market conditions in a matter of moments. This has been a very successful product for us in the and we believe that it has much potential across Europe where a similar level of price competition  exists”. The service is set to be rolled out in Germany, France, Spain and Portugal.


01/07/2010  |  Tim Harrup
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