Arval relaunches Mobility Observatory
Arval’s Corporate Vehicle Observatory, first created in 2002, has been replaced by the Arval Mobility Observatory. Its goals: bringing a 360° and worldwide insight in mobility trends, solutions and their applications in daily life.
The change has been initiated in response to the ways in which business transportation is rapidly changing and developing. Today, it includes mobility solutions and travel options for individuals alongside established choices such as company vehicles, explained Yaël Bennathan, the newly appointed Head of the Arval Mobility Observatory.
She said: “The Arval Mobility Observatory is becoming a single, authoritative worldwide expert platform and think tank, observing, studying, interpreting and discussing expected developments in the area of mobility in the broadest sense. We are living exciting times and anticipating fundamental further changes in our industry and should embrace them fast.”
Arval Mobility Observatory aims at providing detailed and accurate information to share with all kinds of audiences – not just larger companies but also smaller enterprises, individuals, car manufacturers, public institutions, students, media and others. It wants to contribute to society and the environment by helping all stakeholders in the chain to understand better the new mobility paradigm we evolve in, and support them to find their way in the jungle of increasingly more the mobility solutions available.
In an era where data are becoming an essential asset, the Arval Mobility Observatory will look at what the collection and use of data can bring to the understanding of mobility ecosystems, as well as to the optimisation of resources and performance improvement.
Arval Mobility Observatory will be sponsored and supported by worldwide leasing and mobility specialist Arval, belonging to the BNP Paribas Group. Yaël adds: “The support of Arval for the observatory is very important for it to be successful. Arval is able to help us by sharing its data and expert insights, whilst respecting the autonomy and independence with which we intend to operate as a cross industry think tank and expert platform.”
Alain Van Groenendael, Arval CEO, said: “At Arval, our view of the future is that mobility and established business transportation choices will operate side by side, and the information produced by Arval Mobility Observatory will be invaluable in helping us to plan that transformation and build the right partnerships across the industry.”