7 Nov 23

What is the success formula of BYD in Europe? Learn at the Executive Session at the Fleet Europe Days 2023

Europe is at the centre of innovation and international rivalry for global auto brands, where BYD is gaining a lot of attention. The Chinese car brand conquers Europe with its line-up of EVs targeting 'Destination Zero'. If you want to learn how BYD sees its future roadmap in Europe, join the Executive Keynote Interview with Michael Shu of BYD Europe at the Fleet Europe Days. 

Electrification and innovation are refreshing the future automotive vision in Europe, where dozens of global giants compete to offer the best solutions to meet increasing customer demands. To find the trajectory towards fleet and mobility success in Europe, you must join one of the exclusive sessions of the Fleet Europe Conference, which will take place on the second day of the Fleet Europe Dats 2023 in Lisbon, Portugal: 

13:45-14:20: CEO Keynote Interview with Michael Shu, Managing Director BYD Europe - Destination ZERO: Adopt & Adapt 

To learn the details of the sessions, click here for the FED Programme.

Don’t forget your FED ticket to join the ‘BYD Executive Session’. Click here to get it! 

Are you a corporate decision maker for fleet and Mobility (i.e. a Fleet/Mobility Manager or an exec in Procurement, HR, Travel, CFO, CPO, COO…)? Then our Hosted Buyer Programme is for you! Click on the link for a significant discount.

What will I learn? 

Michael Shu, Managing Director of BYD Europe, will take on the stage to review the significant changes in the European automotive and feet industry while anticipating significant changes, along with the skills needed in future. 

From Norway to Hungary, Chinese new energy vehicle (NEV) giant BYD expanded across Europe rapidly, today having over 140 stores in 15 European countries. In a fiercely competitive mobility and fleet market, where customers are looking for affordable electric vehicles (EVs) and fleets seeking electrification, Michael Shu will share the most essential elements for success. 

Michael Shu will focus on the importance of corporate customer relationships, providing key insights to set the best Mobility and fleet plan in 2024. The keynote interview will help anticipate the future fleet environment in Europe, shaped by innovation and sustainability. 

Don’t miss the unique opportunity of joining the BYD Executive Session at the FED. Get your ticket here!

Authored by: Mufit Yilmaz Gokmen