30 Apr 19

Three top appointments at ALD France

ALD Automotive France has announced three major appointments – two promotions and a new hire:

  • Olivier Blanquet has been appointed Director of Strategic Accounts. He will combine that function with the role as Chief Operational Officer (COO), which he's had since April 2018. In his new strategic role, he will additionally develop lease and fleet management business with ALD's large-account customers. 
  • Alexis Boehm is the new Director of Key Account Sales. Following five years' experience in large-account sales for Citroën, Mr Boehm joined the lease company Parcours in January 2016 as Head of Sales for France. In January 2017, he was promoted to Sales Director, before being recruited by ALD last month for his current role. His job will be to ensure the ALD brand keeps growing in the national and international key account market – and to develop new services.
  • Emmanuel Deseur has been promoted to Director of the Core-Business Market. Mr Deseur has been with ALD since April 1998, initially as sales consultant for the Ile-de- France region. After a string of promotions, he was appointed Key Account Manager since 2010. In his new role, Mr Deseur will manage the growth of ALD's core business market (i.e. fleets fro 10 to 1,000 vehicles), notably through synergies with the Société Générale's banking networks. 

All three appointees will report directly to Guillaume Maureau, deputy General Manager at ALD France.

Authored by: Frank Jacobs