18 Jul 19

Swiss market falls in June

Dataforce, via its representative Christian Spahn, has reported on a change in the performance of the Swiss car market. The market analyst reports that in June 2019 new passenger car registrations in the country were down sharply on the same month last year. A total of almost 28,000 registered passenger cars represents an overall market decline of 11.2%. Registrations of light commercial vehicles fell even more sharply (11.9%). The weak June caused the passenger car market to fall below the level of the previous year, with both the private market (- 13.9%) and the commercial market (- 8.4%) suffering during the month.

A look at the market segments reveals a similar picture: the true fleet market suffered a drop of 12.2% compared to the same month last year. Short term rental registrations also fell by 13.6%, while registrations in the dealer/manufacturer channel remained flat. These figures mean that for the first half of the year, the overall market fell slightly below the previous year's level (- 0.8%). For the private market, a comparison with the first half of 2019 shows a 4.3% decline in registrations. The True Fleet market fell by 9.3% in the same period, while Short-Term Rental registrations were almost exactly at the previous year's level. The much smaller drop in the overall market is due to a hefty increase in dealer/manufacturer registrations (+ 23.1 %).

A look at manufacturer performance in the true fleet market shows Volkswagen ahead of Skoda and BMW. With a market share of 12.8%, the Wolfsburg-based company was just ahead of its sister company Skoda (12.5%) and BMW (10.2%). Among the top 20 brands, four brands bucked the declining trend. Tesla (+ 232.9%), Jeep (+ 19.0%), Skoda (+ 15.9%) and SEAT (+ 14.6%) recorded significant growth over the same period last year.

Authored by: Tim Harrup