Cities & companies to the last mile
Companies rely on city infrastructure for the last mile, but cities might start relying more on companies than ever. Here are 5 tips for useful city-company collaborations to enhance the last mile.
1. Shared needs and solutions
Find out if the city you are operating in offers a dedicated programme to address corporate last mile mobility and logistics issues. The City of Antwerp, for instance, organises ‘Smart Ways to Antwerp’ which offers companies a mobility scan, mapping, routing and even a tailor-made guide for the last mile.
2. Shared Support
Cities are facing severe challenges considering quality of life and health of its citizens due to traffic. Therefore, they are looking to all means to green up the last mile. Cities need companies to inform and incentivise their employees to switch their car to a more sustainable mobility solution. In return, they often provide incentives such as (fiscal) discounts on (e)bikes, public transit passes, and/or electric vehicles.
3. Shared Venture
One of the strategies to clean up the last mile is the switch to EVs. As a matter of fact, many city councils are changing city fleets to electric fleets, from EVs for staff to waste trucks and busses. Find out what your city is doing, where they plan to install the next charging stations and which EV companies they are working with, maybe you can find an offer that serves you both? The same logic applies to cities who are implementing LPG, CNG, or hydrogen into their fleet.
4. Shared Parking
Eventually any kind of transportation – except for walking – stops at a parking spot, which is another problem cities have to solve. Demand for parking spots in cities goes up during off-office hours, such as mornings and evenings before and after people go to work, and during weekends when people head to the city for shopping and leisure. These is precisely when your company’s car park is probably empty. Why not opening it up to help your city solve the parking issues?
5. Shared Hubs
A fluent last mile nowadays requires a diverse and flexible mobility offer, so the mobility mode can be adapted to the particular needs of that situation. Therefore, it might be wise to locate staff-intensive departments of your company in the vicinity of a transportation hub, where a variety of mobility modes can substitute the car. In addition, nothing is stopping you from approaching your municipality and having a look at how their mobility offer will evolve in the future, so you can plan ahead. At the end of the day, aligning corporate mobility needs and the city’s mobility offer can be a win-win in terms of effective city planning and effective last mile.