5 Jun 19

Enterprise moves into Sweden

Car rental provider, Enterprise Holdings has announced that its Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands are now available in Sweden, with the official opening of its first location in Stockholm’s Arlanda Airport.

This follows an agreement between Shared Mobility A/S and Enterprise Holdings to introduce the three brands to Sweden. Enterprise is extending access to its car rental services across the whole of continental Europe by partnering with experts in each country that have a strong reputation for customer care. The Enterprise family of brands is already available in 100 countries, of which more than 40 are in EMEA.

The company says that travellers using Enterprise, National and Alamo rental services in Sweden will benefit from a number of global customer programmes. These include membership of Enterprise Plus and the Emerald Club from National Car Rental, both of which offer rewards based on the level of usage.

Ole Grønvold, General Manager of Enterprise in Sweden, said: “Now is the perfect time to introduce Enterprise, National and Alamo to customers in Sweden. We have had a very successful start with our organisation in Denmark, and we are looking to bring all that expertise and proud customer-centric culture with us to the Swedish market.”

Peter A. Smith, Vice President of Global Franchising, Enterprise Holdings, adds: “As one of the world’s strongest economies, Sweden is a vital part of building our European and global network. It is a growing market for shared mobility ‘on demand’, which is how Enterprise is developing its services to meet the needs of an emerging customer base. We are delighted to be partnering with Shared Mobility A/S to officially launch Enterprise in Sweden.”

Authored by: Tim Harrup