Features
23 Jun 21

KINTO introduces Mirai for carsharing in Sweden

Toyota’s new mobility services brand KINTO is introducing the all-new Mirai to its Swedish carsharing customers. The aim is to democratise fuel-cell technology. 

KINTO Share says it’s the fastest-growing mobility service in Sweden. The carsharer started its operation in the country one year ago, and its fleet is now already close to 1,000 vehicles strong.

With models ranging from Yaris Hybrid to RAV4 Plug-in Hybrid and Lexus UX 250h, it covers almost all segments. That range will soon be enlarged with the all-new Mirai (pictured), Toyota’s fuel-cell vehicle. 

Second-generation Mirai
The particular aim of introducing the Mirai is to democratise fuel-cell technology and give all of KINTO’s customers the chance to experience the future of hydrogen mobility.

The Mirai was first introduced in Japan in 2014 and has been available in Europe since 2016. The second-generation Mirai was launched in Europe earlier this year and is equipped with Toyota’s latest fuel-cell technology – making it lighter, more compact, more efficient, and even cheaper than the first-generation Mirai. 

“Hydrogen society”
“We strongly believe that making the new Mirai available for the public via KINTO Share is an important step towards a hydrogen society,” says Johan Lundblad, Head of Mobility at Toyota Sweden. 

“Sweden is still a bit behind other European countries regarding hydrogen re-fuelling infrastructure, which limits the usability of the technology. However, by introducing the Mirai in KINTO Share, we want to make the hydrogen technology available for all our customers, no matter if they need it for a 1-hour or a 3-months drive.”

Kinto Europe
The cars are available in a new KINTO mobility station located at the KTH Royal Institute of Technology in Stockholm, and like all other KINTO-cars, bookable via the KINTO-mobile app.

KINTO is part of Toyota’s global vision on mobility services. KINTO Europe was established on 1 April, as the latest step on that journey. In Europe, KINTO is already active in 10 countries: Germany, Italy, France, Spain, the UK, Denmark, Sweden Norway, Poland, and Portugal. The company aims to expand quickly throughout the rest of Europe. 

Image: Toyota

Authored by: Frank Jacobs