Editor's choice
27 Jul 18

Ujet: the iPhone among e-scooters

Combining efficiency with sleek design and high-quality experience, Luxembourg-based Ujet looks set to become the iPhone among high-tech electric scooters.

The future of electric mobility looks bright. But not always pretty. Growing urban populations and increasing political and customer awareness on green issues are driving the evolution towards easy, efficient e-mobility. However, product design often seems an afterthought. Electric vehicles can still be singled out for looking a bit clunky or awkward.

Instant seduction
Not so Ujet. The electric scooter, designed by a young, privately-owned tech company based in Luxembourg, has unique looks that instantly seduce. Like the iPhone a decade ago, it could transform the e-scooter business by adding desirability to the list of its more prosaic advantages.

Ujet the company premiered its first product at CES 2018 in Las Vegas. Responding to the growing need for smart urban mobility, the e-scooter is a foldable two-wheeler. Its instantly recognisable design is angular, progressive and high-class. The vehicle comes equipped with high-tech and connectivity features.

Specifically, the Ujet is geared with onboard GPS, WiFi and Bluetooth. An app allows the driver to remotely check, lock and unlock the e-scooter. Even better, the Ujet uses geofencing to constantly monitor and report the vehicle’s location – an important asset with regard to insurance, as recognised by Allianz, the official insurance partner of Ujet.

Innovative in technology, the Ujet is futuristic in design. The electric scooter has an asymmetric, surprising, even slightly weird look; but that adds to the overall sleekness and cool of the design. Like the classic Vespa, the Ujet will become a trendsetter for smart, easy and trendy transport in Europe’s cities.

Spokeless wheels
The Ujet’s frame is magnesium carbon fibre, and its 14-inch wheels are spokeless. The scooter comes with two battery packs, with a range of 70 km and 150 km and a weight of 43 kg and 48 kg respectively. This is added to the Ujet’s own weight of 32 kg. Prices range from €8,500 to €9,500, again depending on battery size.

“Our Ujet is fully crafted in Europe, and six weeks ago, we obtained a full European homologation”, says Andrew Sproston, the company’s Global Corporate Sales Director. “We expect to deliver the first Ujets in Europe at the end of August”. 

Last-mile mobility
The Ujet is aimed at both the private and corporate markets: “The foldable Ujet is the perfect answer to corporate requirements for on-site mobility and last-mile mobility”.

After roll-out in Europe from the second semester of 2018 onwards, Asia and the U.S. are on the radar. New Ujet products are also in the pipeline. “We’re looking at other mobility solutions, for example involving a two-seater, or a three- or four-wheeler. But that’s still in the future”

Copyright pictures: Ujet

Authored by: Steven Schoefs