Features
5 Apr 18

PSA creates Low Emission Vehicles Business Unit

As part of PSA Group's aim to develop an electric offering covering its entire range by 2025, with the first implementation starting in 2019, the French carmaker is creating a Low Emission Vehicles Business Unit.

Alexandre Guignard has been appointed Senior Vice President of the new unit. He will report to Linda Jackson, CEO of Citroën. She said: "The energy transition is an opportunity that our company has seized by launching an unprecedented technological offensive made possible by our multi-energy platforms."

The Low Emission Vehicles Business Unit will have a global scope and will leverage factors required to deliver models that meet customers expectations. It will define and deploy the Group's electric vehicle strategy and roll out the related products and services.

The newly created business unit will help PSA meet its CO2 targets, in  compliance with the 2020 and subsequent standards for CO2 emissions. Another priority will be to guide the group on its path to profitable growth, in close collaboration with the Group's five brands: Peugeot, Citroën, DS, Opel/Vauxhall and the Free2Move mobility brand.

Image: Alexandre Guignard

Authored by: Benjamin Uyttebroeck