Stellantis launches Mobilisights to grow its Data-as-a-Service business
Stellantis has launched Mobilisights, a business unit focused on leveraging vehicle data. Mobilisights will act independently, collaborating with data partners and licensing data-based B2B products, applications and services to a wide range of customers – including other OEMs. In other words: Data-as-a-Service, or DaaS for short.
In so doing, the new business unit will contribute significantly to the goal Stellantis set itself to generate €20 billion in revenue from software-related services by 2030. Potential applications include: personalized, usage-based insurance, road hazard detection, and traffic management.
“Mobilisights (will) contribute to a smarter world, leveraging the insights that vehicle data provide to inspire innovative applications and services that can transform and dramatically improve the day-to-day lives of users and businesses,” says Sanjiv Ghate (pictured), CEO of the new business unit. “With its 14 iconic brands and millions of connected vehicles, Stellantis has unmatched global data scale capable of powering this business forward.”
By 2030, the manufacturing group will have 34 million connected vehicles on the road. Mobilisights has exclusive access and rights to license vehicle and related data from all Stellantis brands to external customers. However, customers also can opt out of information being collected, used or shared, even after they have given their consent.